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Mastercard Launches “Secret Sauce” Marketing campaign in Assist of Girls-Owned Small Companies

New marketing campaign bolsters Mastercard’s dedication to ship options that tackle Canadian small enterprise house owners’ each day challenges and empower them to thrive

TORONTO, Oct. 11, 2022 /CNW/ – At the moment, Mastercard launched its new “Secret Sauce” small enterprise marketing campaign to raise the visibility of girls small enterprise house owners within the culinary area and assist equip them with the assist, funding, and assets they should develop their companies. The initiative will kick-off with a nationwide advert marketing campaign highlighting three girls who’ve overcome distinctive challenges to take care of and develop their companies.

The marketing campaign features a funding program in partnership with Pier 5 to assist girls small enterprise house owners additional develop their companies. It additionally promotes the usage of a Google Maps characteristic that permits folks to determine, store and assist women-owned small companies as a strategy to drive significant influence in the neighborhood.

This marketing campaign builds off Mastercard’s pledge, introduced in 2020, of $250 million USD in monetary, know-how, product, and perception belongings over 5 years to small companies throughout the globe, together with Canada. The funds will assist the monetary safety, vitality of companies and their employees, in addition to their on-line enlargement.

“In Canada small companies function the muse of our financial system and are the pillars of communities, however many Canadian girls who begin their very own enterprise make lower than their male counterparts, ¹” stated Nishant RainaSmall Enterprise Lead, Mastercard in Canada. “Girls-owned small companies want entry to assist and assets that may empower them to thrive. This marketing campaign does simply that – it offers women-owned small companies a platform to attach with prospects and creates a strong group of friends and mentors to be taught from and encourage the subsequent era of entrepreneurs.”

From money stream to operational effectivity, small companies are sometimes overstretched for assets. This challenge is barely compounded with the truth that 80 per cent² of meals service companies have taken on new debt over the past two years with women-owned small companies in Canada taking almost two instances³ as lengthy to recuperate.

“Being a catalyst for the small companies group, means supporting all small companies – particularly teams going through a larger set of challenges,” Raina stated. “The ability of connection is on the core of what can drive change and make small companies profitable. By constructing a group of entrepreneurs and showingcasing their tales, we’re serving to create a wealth of data and experiences that house owners can analyze, apply key learnings , and in the end prosper from.”

Pier 5 x Mastercard Small Enterprise Fund

Mastercard is partnering with Pier 5, a platform that uncovers artistic entrepreneurs and helps inform their tales, to focus on, fund and assist women-owned small companies in Canada. To assist additional develop their companies, Mastercard will present 5 women-owned small companies with $10,000 CAD in funding. from October 11 till the top of the month, Canadian girls small enterprise house owners throughout all sectors can apply at Pier-5.com/SmallBusinessFund.

All 5 enterprise house owners may even be invited to a Priceless Expertise that may deliver girls from throughout Canada collectively for a once-in-a-lifetime community-building occasion. They are going to be given the chance to attach and be taught from their friends and Mastercard Executives to additional develop their companies.

Store and Assist Girls-Owned Small Companies

To assist communities store and assist regionally, Mastercard is encouraging women-owned small companies to register on Google Maps as “Girls-Led”. The tag allows shoppers to simply search, uncover and store at women-owned companies of their group.

Mastercard Assist for Small Companies

Mastercard has a proud historical past of supporting small companies in Canada, offering instruments, insights and assets to assist this vital a part of the Canadian financial system. A few of these efforts embrace:

Easy accessibility to capital and money stream administration instruments to make sure small companies have the funds they should function with effectivity
Free cybersecurity instruments to assist Canadian small companies shield their environments from monetary and digital threats
Entry to important instruments and assets via partnerships with Digital Major Avenue, Salesforce, Startup Canada, Canadian Federation of Impartial Enterprise (CFIB) and others

By empowering small companies with entry to capital, digital fee options, knowledge insights, cybersecurity options and the instruments to run their enterprises extra effectively and securely, Mastercard is dedicated to serving to entrepreneurs in Canada. These options are available and simply deployable to rapidly tackle the ache factors and fast wants for small companies.

Via Mastercard.ca/SupportSmallBusiness guests can be taught extra about these efforts, in addition to the place to buy and assist women-owned small companies.

About Mastercard (NYSE: MA)

Mastercard is a worldwide know-how firm within the funds trade. Our mission is to attach and energy an inclusive, digital financial system that advantages everybody, in every single place by making transactions protected, easy, good and accessible. Utilizing safe knowledge and networks, partnerships and fervour, our improvements and options assist people, monetary establishments, governments and companies notice their best potential. Our decency quotient, or DQ, drives our tradition and every part we do inside and outdoors of our firm. With connections throughout greater than 210 international locations and territories, we’re constructing a sustainable world that unlocks priceless prospects for all.

¹ 17+ Inspiring Small Enterprise Statistics for Canada in 2021 (reviewlution.ca)

² Eating places want sector-specific assist to outlive devastating pandemic debt – Eating places Canada

³ Girls-Owned Companies Taking Twice As Lengthy To Recuperate From (globenewswire.com)

Mastercard Launches “Secret Sauce” Marketing campaign in Assist of Girls-Owned Small Companies — Mastercard emblem (CNW Group/Mastercard)

SOURCE Mastercard

Cision

View authentic content material to obtain multimedia: http://www.newswire.ca/en/releases/archive/October2022/11/c8001.html

Free On-line Teaching Clinic – PHE America

Factorial provides $120M and doubles valuation to $1B to construct enterprise-quality HR for SMBs

Small and medium companies, lengthy missed within the constructing of modern expertise, have recently change into a key focus on the planet of B2B software program. Now, a startup known as Factorial — one of many larger gamers within the space of constructing HR expertise for SMBs — is saying a giant fundraise at a “unicorn” valuation that underscores that development.

The Barcelona startup has raised $120 million, a Sequence C that’s not solely one of many greatest for Spain, however one of many greatest presently popping out of Europe. Led by Atomico, the spherical additionally included GIC in addition to previous buyers Tiger World, CRV, Ok-Fund and Creandum. This all-equity spherical is notable not only for its dimension, however for the worth tag it confers on the startup: Factorial is now valued at $1 billion, double its valuation a yr in the past when it was raised $80 million.

The corporate will use the funding to proceed constructing out extra expertise and product — expense playing cards is the following launch that’s presently in a quiet beta mode — in addition to for acquisitions and for deeper geographical enlargement.

Factorial thus far has picked up some 7,000 prospects throughout Europe in international locations just like the UK and Germany (comparable to a whole lot of hundreds of customers, with the typical dimension of its prospects between 50 and 250 staff), however its greatest section has been the Latino ( Spanish and Portuguese) world, which incorporates not solely Spain and Portugal however numerous growing markets (collectively numbering nearly 30 international locations, plus numerous others the place it is a frequent if not an official language).

This latter group additionally represents Factorial’s greatest engine for progress. Whereas developed markets just like the US, UK and Western Europe are stuffed with competitors for SMB-focused startups constructing productiveness and operational apps for SMBs, in growing international locations Factorial has been a trailblazer in connecting with the small enterprise section to promote them merchandise to deal with human assets like their bigger counterparts.

Pooling these Latino markets, “We are able to collectively doubtlessly promote to 10 million prospects,” Romero stated. “However however we solely have 7,000 prospects. Our market share is ridiculously small and it is largely greenfield.”

The corporate says that since 2019, it has been rising at over 200% yearly with no signal of that fee slowing down with the hit, or within the sluggish aftermath, of the COVID-19 pandemic. Clients embody divisions of Reserving.com, Freshly, Vicio and extra.

Factorial’s rise is coming at an inflection level within the macroeconomic sphere.

All eyes are on the job market lately, with rises and falls of unemployment not only a bellwether of the broader economic system, however for many people one of many extra direct hits — in comparison with extra summary indicators like curiosity and trade charges — on the subject of how we really feel the pinch. However mockingly, the world of employment has had one other focus — as an issue for tech startups to deal with.

Factorial’s elevate, and rise, thus appears to point that a minimum of for itself, that focus seems to be proof against these ups and downs and if something it is constructing instruments that companies are discovering are important to working their HR operations effectively, whatever the financial climates.

CEO Jordi Romero, together with CRO Bernat Farrero and CTO Pau Ramon, constructed out the enterprise with the bigger purpose of making, primarily, a “Workday” for the sorts of corporations that sometimes are too small to purchase, implement and use enterprise instruments. The important thing to doing that has to maintain boundaries to adoption and use very low, Romero stated in an interview.

“All the things we do is about consumer expertise and making issues easy for workers,” he stated. “You need to be capable to simply onboard a buyer or worker and run stories.”

The corporate’s product, henceforth, has been slowly increasing into an all-in-one productiveness platform for all employee-related issues. That features shift and vacation administration; on-boarding and off-boarding of employees; efficiency administration; payroll; bills; group charts; and even inner office communications — all bundled underneath very simple pricing (and no freemium tier).

Notably, a number of that thus far has been constructed in-house, a route Factorial plans to proceed touring because it grows. “Now we have our personal merchandise as a result of we need to use the identical playbook for all of them, targeted on what we consider has been the core of the issue for SMBs” — instruments have been not match for function primarily, being too costly or too exhausting to undertake, he stated. “That’s our DNA, and that’s the reason we have to maintain constructing the product from he floor up.”

(There are exceptions to this, Romero famous, as a consequence of localized wants: Payroll, for instance, is obtainable in 9 markets and in every of these Factorial integrates with native corporations that truly run the method.)

The tech funding market, and the tech market general, has undoubtedly been contracting this yr. That has meant that buyers positively have the higher hand on the subject of time period sheets, however it’s additionally spelled out other forms of dynamics: VCs are sometimes coalescing round safer bets fairly than moonshots. Put these two collectively and there stay examples of startups nonetheless seeing sturdy valuations and competitors on the subject of letting individuals into their rounds.

The metrics Factorial’s been seeing, and that larger market alternative that it has discovered and is efficiently concentrating on, have put the startup into that presently uncommon spot.

“Now we have been following Factorial for a very long time,” Atomico accomplice Luca Eisenstecken informed me in an interview. He stated that the truth that Factorial’s managed to maintain sturdy progress via the rise and dip of the pandemic economic system, “and to maintain that progress up at scale,” had been two vital factors. Atomico spoke with prospects, too, and whereas he would not disclose retention numbers, he described them to me as “large.”

“These metrics, mixed with buyer satisfaction, we expect there’s something particular happening. It turned abundantly clear how large of an issue HR is for these small companies, and the way it has been missed by most,” he stated. “In the long run, they’re providing a completely horizontal suite that previously would have solely been accessible to enterprises. Nobody had digitized that decrease finish of the SMB market, particularly in a few of these international locations.” Eisenstecken is becoming a member of the board with this spherical.

A Dietitian’s Summer season Health Routine & How I Gas For It – Osinga Vitamin

After wrapping up my marathon this spring, I’ve determined it is time to run one other one this fall – and I am aiming to beat my time!

Let me take you thru what my summer time marathon coaching routine will appear to be, together with how I gasoline and get well from that coaching.

As I spotlight fueling and restoration routine, I’ve partnered with the Canadian Beverage Affiliation (CBA) to showcase the position of 100% juice in my weight loss plan for Juice Celebration Month. 100% juice is implausible gasoline and restoration for my exercises because of the pure sugar content material (the quickest gasoline), electrolytes and the water content material – extra on that shortly.

Let me begin by explaining the coaching routine:

Coaching

My coaching can be consisting of about 5 exercise days every week, with two relaxation days. These exercises will include:

Weekly Lengthy Runs
The weekly lengthy runs are the important thing to construct endurance. I can be doing them on Saturdays most weekends. These runs I take at a slower tempo, as I’m working to construct my distance again up slowly. I’ll improve the space of those by not more than 10% every week.

Straightforward Restoration Runs
These runs I can be doing about twice every week. The aim of those is to get my physique used to operating on drained legs. They are going to be accomplished after my lengthy runs and after a pace exercise all through the week. They may even assist pace up my restoration from these runs.

Pace Work
Speedwork is definitely one of the essential components of marathon coaching (along with endurance and power coaching, in fact). It will get you out of your consolation zone, forces you to run with extra environment friendly kind, teaches you restoration instruments, and prepares you for the push of adrenaline you will expertise on race day. In case you at all times practice on the similar pace, you may’t count on to race any otherwise. Pace exercises additionally assist improve your VO2 max, or how effectively your physique makes use of oxygen. The extra oxygen you may eat and use correctly all through your run, the longer you can maintain a tempo.

I can be doing about two periods of interval/ speedwork throughout marathon coaching.

Energy Coaching
Personally, that is what I’ve to work on. Energy coaching would not come naturally to me. Nonetheless, operating sooner requires stronger muscular tissues. Your legs, hips, and core all must be sturdy to prop you ahead with extra energy in every step. I am incorporating two power coaching periods every week by way of movies from Youtube or the Pelaton app. My desire is to make use of physique weight power coaching exercises or mild weights.

gasoline

Fueling accurately is equally necessary as doing the correct coaching. Particularly within the heat, summer time months, when your physique is working further laborious through the exercises.

I’ll do my simple runs fasted, nevertheless I have to have gasoline in my physique through the lengthy runs and pace exercises. I additionally convey gasoline with me throughout my lengthy runs. The right pre-run and during-run gasoline is 100% juice. Let me clarify why.

100% juice comprises solely naturally occurring sugar from fruit. The sugar content material in a single 250 ml glass of orange juice is about the identical as two medium oranges. I want to drink juice proper earlier than a long term vs consuming the entire fruit, as a result of I do not want the fiber earlier than a run. Having fiber earlier than a run can decelerate the pace that our physique can uptake or use the sugar for gasoline. An excessive amount of fiber may also result in gastrointestinal cramps – which isn’t fascinating throughout a long term.

In the course of the summer time lengthy runs, I like to make a do-it-yourself electrolyte drink with 100% fruit juice. 100% fruit juice is a good supply of important vitamins and phytonutrients. In actual fact, those that drink 100% fruit juice have a greater high quality weight loss plan than individuals who do not! Individuals who drink fruit juice have increased intakes of nutritional vitamins A, C, folate and magnesium. The 100% fruit juice electrolyte drink will substitute minerals misplaced in sweat and likewise present the wanted hydration for through the run.

My favourite do-it-yourself sports activities drink is beneath. Merely combine every little thing collectively and retailer in pitcher.

2 cups of 100% juice (my desire is Orange Juice)
2 cups chilly water
2 lemons, juiced
tsp salt
1 tsp magnesium citrate

Proper after my lengthy runs, it is necessary to gasoline inside a half hour – I normally make a smoothie after I get house with (you guessed it) 100% fruit juice, a banana and a few protein powder. I’ll then have a full meal an hour or two later with carbohydrates, veggies and protein.

There you could have it – my summer time exercise and fueling routine! Thanks once more to the Canadian Beverage Affiliation for working with me to convey you this put up. I hope this has offered some info for the way 100% fruit juice will be a part of and improve your nutritious diet.

Jalapeno Popper Chaffles with Homemade Ranch

WHERE TO GET INGREDIENTS FOR JALAPENO POPPER CHAFFLES

If you haven’t noticed, I do not allow advertising on my site.

I just didn’t agree with some of the products that were advertised. They were keto products, but they were unhealthy and I would never personally eat most of the products. It was hard to say no to blog advertisements; they pay thousands of dollars a month, but I just feel uncomfortable about having the products I didn’t recommend on my website.

Instead, I have created a shopping list where you can find all the healthy ingredients that are difficult to find in grocery stores (and if you do find them, they are often very expensive).

I have done a lot of detective work and found the lowest prices on for all of the products I use and love. Everything from food, pantry items, kitchen tools, supplements, and skin products are on my list.

I rarely waste time in the grocery store because I find everything online for a way better price!

All you have to do is click on the words in my recipe and it will take you right to the correct item. If you add them to your cart I get a tiny commission that helps me afford to keep practicing recipes (Recipe experimenting can cost me a fortune!…but I love helping!).

I also have GREAT HOLIDAY GIFT IDEAS on the list!

Happy Shopping and THANK YOU for all your support!!!

Jalapeno Popper Chaffles

Maria Emmerich

Course Main Course, Nut Free

Cuisine American, Asian

To make the jalapeño Chaffle, preheat the Chaffle maker. Place all the Chaffle ingredients into a medium bowl. Use a fork to combine well. Once the Chaffle maker is hot, place 1/2 the batter into the Chaffle maker. Close the Chaffle maker and cook for 2 minutes or until cooked through and golden. Remove the Chaffle and repeat with remaining batter.
Meanwhile, place the softened cream cheese into a small bowl. Use a fork to loosen the cream cheese. Add the broth and the seasoning, then stir well with a fork. Taste and adjust seasoning to your liking. The ranch can be made 4 days ahead and stored in the fridge.
Serve the Chaffle with the ranch dressing.
Best served fresh.

Doesn’t Irene look AMAZING? She lost 80 pounds! I am so proud of her!

“Hi! I feel like I need to do a personal post about how food has changed my life!
The pic on the left, I was doing a lot of walking, some exercise and thought I was eating alright. Well the genetics family were definitely winning. 1-1/2yrs later drs we’re talking about putting me on meds for hypertension, if the weight didn’t come off. Also had foot surgery and feeling down.
Then just before the pandemic (3wks) I decided to try keto/low carb and weight just started to come off. I did everything wrong/right. Low carb wraps, the breads, and tired.
Then I found Maria Emmerich, who personally said to me. If you just want recipes, please help yourself. Or if you need personal coaching reach out I’m happy to help. That touched me on so many levels. With the Emmerich’s way, I am over 80lbs down and 60+ inches and wanting to continue for me!
This has been a great journey so far! Can’t wait to see where it leads.
Maria, Craig and family thank you from the bottom of my heart” Irene

Most people I consult are doing keto totally wrong. Get fast results with the my Mind-blowing Keto School!

Click HERE to check out my supplement plans!

Halle Berry Bomb Pops – Maria Mind Body Health

It’s my dear friend Halle Berry’s birthday on August 14th but with the 4th of July coming soon, I thought I must share my special recipe for Halle Berry Bomb Pops this month!

As many of you know, I had the great pleasure of making friends with the beautiful Halle Berry and she wrote the forward for my Sugar Free Kids cookbook!

I wanted to write a very special keto recipe for Halle Berry’s birthday so my boys and I created Halle Berry Bomb Pops which is a recipe found in my Sugar Free Kids cookbook!

Halle Berry is the sweetest and if you make my Halle Berry Bomb Pops, make sure to post a photo and tag Halle so she can see how much we all adore her! I know it will make her day!

My Halle Berry Bomb pops are a riff on the classic red, white, and blue Bomb Pop and are a great way to sneak in healthy protein from the yogurt! I use my homemade yogurt recipe, which is the lowest in carbs and sugar. If you use a store bought yogurt, look for a brand low in carbs and no added sugar.

HOW TO MAKE HALLE BERRY BOMB POPS

To make my keto bomb pops, I used Equip Prime Protein!

Equip Prime Protein powder is my favorite protein powder because it is dairy free and it is made from beef which is the most nutrient-dense food! I also love it because it tastes AMAZING! It’s so awesome to have a Bomb Pop that’s healthy and packed with protein!

Equip is so generous, they are offering 15% off when you use code MARIA!

Halle Berry Bomb Pops

Maria Emmerich

Prep Time 15 min

Total Time 15 min

Course Dairy Free, Dessert, Egg Free, Vegetarian

Cuisine American

Place the strawberries, ¼ cup of the sweetener, 3 tablespoons. Equip vanilla protein, and a tiny pinch of salt in a blender. Puree until smooth. Taste and adjust the sweetness to your liking. Transfer the mixture to the ice pop molds. Place in the freezer to set for 20 minutes. Rinse the blender clean.
Place the yogurt in a medium bowl and add ¼ cup of the sweetener, 3 tablespoons. Equip vanilla protein and a pinch of salt. Stir well to combine. Taste and adjust the sweetness to your liking.
Once the strawberry layer is chilled, divide the yogurt evenly among the molds. Place in the freezer to set for another 20 minutes.
Place the blueberries, the remaining ¼ cup of sweetener, and remaining. Equip vanilla protein and a tiny pinch of salt in the blender. Puree until smooth. Taste and adjust the sweetness to your liking. Once the yogurt layer is chilled, divide the blueberry mixture evenly among the molds. Place in the freezer to set for another 3 hours, or until frozen.
Store extras in the freezer for up to 1 month.

Doesn’t Lisa look AMAZING???? In just weeks, she feels so much better!

“Maria I hope it’s okay to share this. These pics were taken 9 DAYS apart.
I have obviously gotten a little vitamin D too but the difference is amazing to me.
I feel wonderful!!! thank you thank you!!! I can’t wait to see what the next 21 days have in store. And I lost 13 pounds so far! In only 9 days! Crazy!!” Bridget

Most people I consult are doing keto totally wrong. Get fast results with the my Mind-blowing Keto School!

Click HERE to check out my supplement plans!

How Mastercard is supporting female entrepreneurs

Mastercard Center for Inclusive Growth President Shamina Singh joins Yahoo Finance Live to discuss the company’s commitment to women-owned small businesses and discusses some of the challenges small business owners face.

Video Transcripts

[AUDIO LOGO]

RACHELLE AKUFFO: Mastercard is doubling down on its commitment to financial inclusion. Announcing that it’s already reached its 2025 goal of providing 25 million female entrepreneurs with solutions to help grow their businesses. Shamina Singh, Mastercard center for inclusive growth president, joins us now. Great to see you again, Shamina. So–

SHAMINA SINGH: Nice to see you, Rachelle.

RACHELLE AKUFFO: –talk about these landmarks. Very good to see you. Talk about this landmark that was reached because this wasn’t supposed to get– this landmark wasn’t supposed to hit until 2025.

SHAMINA SINGH: Well, we’re really fortunate that we like many people, didn’t know that the pandemic was coming, but we prepared in advance. And it happened to be in the right place at the right time to ensure that women entrepreneurs, women small business owners, received the support they needed to not only open some small businesses but grow them. And get through the pandemic and then come out even stronger than before. So we’re really proud of the achievement but really grateful that we were able to provide those kinds of resources to the amazing women who need them.

RACHELLE AKUFFO: And so in terms of the stories that stand out when you think about the impact, the economic impact that this can have for these women and the broader community, what sort of stories stand out for you?

SHAMINA SINGH: Well, it’s really– the way I think about it is when you invest in women entrepreneurs, think about it as they pay it back and they pay it forward. They pay it back because their loan repayment rates are over 90% normally for the size and the amount of loans that they are taking. So they’re really big risks because they paid the loan back, and they pay it forward.

What we also know is that when you invest in a woman entrepreneur, she pays it forward to her family, to her community, to all of the things that surround her and her small business. So the impact of investing in a woman entrepreneur is double, triple, quadruple what you get when you invest in a single entrepreneur.

RACHELLE AKUFFO: And I want to ask you because, obviously, we’re in an era of tighter lending conditions. And I know that it’s a philanthropic side, but it’s also a corporate side and really a partnership here. Have you seen any sort of pullback or perhaps more strategic investments in this space?

SHAMINA SINGH: Yeah, it’s interesting because– and that’s why I think it’s important to say that it is a combination of commercial and philanthropic activity coming out of Mastercard. Because, again, during this time of transition, we have to make sure that we’re using every tool and lever at our disposal to ensure that women small business owners and all small business owners come out of this transition period on the other side.

And so for the commercial side, we have a whole set of solutions. From the philanthropic side, we have a whole set of enabling solutions. But the point is that as the economic conditions change and as we see the loan terms change, we have to make sure we’re doing everything we can.

And that also means, Rachelle, that we have to think about lending to women sometimes differently. The notions of credit or collateral are different for some women than they are for other borrowers because sometimes they don’t have the same types of assets that their male counterparts have. And so that’s another creative way and an innovative way that we’re looking at partnering with women entrepreneurs.

RACHELLE AKUFFO: And one thing that you focus on is an inclusive digital economy. What does that mean now in 2023? Especially when you factor in things like AI and how that’s really making sort of a borderless economy when it comes to being inclusive.

SHAMINA SINGH: Yeah, I mean, you know, Rachelle, in some respects, digitization, and digitalization for small business owners, it really has to be table stakes. And so, again, before the pandemic, we saw really good adoption of digital processes.

During the pandemic, I think it became quite clear that if you weren’t able to digitize if you weren’t able to operate in a way that allowed you to meet your customers, sometimes remotely, to offer remote payments in a safe and secure environment, you were going to have a really tough time surviving the pandemic. And we’ve seen that knock-on effect even today that the minimum is digitization of processes and resources. And that’s, actually, one of our — the cornerstones of our strive program globally.

We have a strive, small business signature initiative, where we focus on getting capital that we talked about earlier. Going digital, which is table stakes now, but really making sure that we adapt to the new technologies. And growing your networks and know-how. So we have to think of three parts of the stool to support all small businesses but look at them intricately and differently to make sure that we’re adapting to the needs of women small business owners.

RACHELLE AKUFFO: And so when you look at some things like recession fears that are coming up, sort of another potential shake up for some of these small businesses that maybe would like to hire but aren’t able to find people. And would like more funding but perhaps aren’t able to get it. How are you preparing them in terms of the resources available that they can use?

SHAMINA SINGH: Well, I’d love for any small business owner and for any organization that works with small businesses to really make sure that in the United States, they’re working with CDFIs. And those are Community Development Finance Institutions that are mission led and very close to the small business community. In the sense that sometimes they act as a bridge between banks and the small business owners.

So that if you are in an environment where you need that extra help, you need the time and attention it takes to get that first loan, the CDFI community, the CDFI space in the United States, and the microfinance institution community outside of the United States are really great places to go.

I’ll just give you an example. In the United States, we work with Grameen America. We also work with the Community Reinvestment Fund. We work with Momentus Capital.

When we work with those organizations, and I would encourage you to look at those organizations, they ensure that not only are they providing the training and the wraparound support and services and the accountability but also access to the capital that the small business owner needs. So especially for women, I would definitely advise you to have a look at Grameen America if you’re in the United States and make sure that you connect with the fabulous work that they’re doing.

RACHELLE AKUFFO: Well, I do appreciate you especially laying out the resources because sometimes a lot of people just really don’t know where to start and where to find them. Thank you so much, and congratulations on that milestone there. Shamina Singh, Mastercard Center for inclusive growth president. Thank you for joining us this morning.

SHAMINA SINGH: thank you

The Latest Science on PSMF, Carnivore & Keto: How to Manipulate Macros to Achieve Your Goals!

So many of you have been asking me to hold another class because you learned so much in the last class that Craig and I decided to teach all of you the latest science!

We are always on the hunt for the latest science on how our bodies work and this NEW class will BLOW YOUR MIND! I only wish I had time to teach the class before September!

The first protein sparing class (which you can still get the recording HERE) gives you all the details about what PSMF (Pure Protein) days are all about, the science and biology behind why they work and how to do them.

This class will make you look at your protein sparing, carnivore and keto diet much differently and understand how to eat a healthy lifestyle. It will also give you the tools to help you achieve your weight loss goal and much more.

WHEN: September 17th from 12-2pm central standard time

WHERE: My home in Hudson Wisconsin (limited availability) and ONLINE worldwide by Webinar!

NOTE: Everyone (both online and in our home) will receive 30 day access to the video of the class the day after in case you miss anything or want to review.